Aarav Khanduja

Product Manager • Software Engineer • Ex-Founder

I mix user research, design, and code to turn ideas into products people actually use (beyond localhost).

About Me

I'm a junior at NYU studying Business & Technology Management. With experience as an ex-founder, PM intern, and builder, I translate "hair-on-fire problems" into products that deliver measurable impact.

If I'm not debugging, I'm probably running, at the gym, or redesigning something that didn't need it.

Experience

Through startups, internships, and side projects, here's where I've learned to build things people actually want.

Product Management Intern

Phia

Sept 2025 - Present

Wearing multiple hats

Product Management Intern

Penseum

July - Aug 2025

Drove 2x activation by scoping UX experiments, improving upload speeds, and repositioning CTAs. Lived inside Mixpanel and session replays to analyze onboarding funnels.

Hands-on ownership of growth experiments in a fast-paced startup environment.

Product Management
UX Research
Mixpanel
Conversion Optimization
A/B Testing

Cofounder & Full-Stack Engineer

ProperlyAI

Jan 2024 - Mar 2025

Onboarded 5+ beta clients and led 70+ user interviews to drive 3 product pivots. Built AI CRM for realtors, scoped MVP, GTM via cold outreach, managed a cross-functional team of 5, secured 2nd place at Techstars USC, and joined the NYU Sprint Accelerator with grant + AWS credits.

Shipped AI CRM for Realtors that transformed inbox chaos into actionable client summaries.

Full-Stack Development
Product Strategy
Team Leadership
User Research
AI/ML

Product Marketing Intern

Penseum

Dec 2023 - Jan 2024

Integrated Mixpanel into frontend, designed UTM strategy analyzing 10K+ visits from 1M+ views, promoted product across Snapchat Stories at top universities.

Promoted AI lecture notes-to-quizzes product across student communities, boosting visibility and early adoption.

Product Marketing
Analytics Integration
UTM Strategy
Social Media
University Outreach
Oct 2023 - Dec 2023

Built gamified reward system, migrated site to AWS, and onboarded 40+ members to Slack.

Boosted club event attendance by introducing gamified rewards and member engagement system.

Full-Stack Development
AWS
Community Building
Gamification
System Migration

Featured Projects

A collection of projects that solve real problems.

HOVER TO PREVIEW

ListingIQ thumbnail
🏠

ListingIQ

Live Demo
GitHub

Problem

First-time buyers struggle to evaluate listings quickly and safely — ListingIQ analyzes risks in seconds.

Impact

⚡65% faster analysis: 15–20s → 5-8s processing time
📈60% reduction in perceived wait time with progressive UI
🛠️Documented performance guidelines for open-source contributors to accelerate adoption

My Role

•Scoped UX experiments and prioritized features based on user behavior data
•Made data-driven decision to implement parallel LLM processing over sequential approach
•Led cross-functional alignment between engineering and design teams
•Built WebSocket + SSE real-time updates for immediate user feedback
•Designed progressive loading UI to improve perceived performance

Tech

Next.js
FastAPI
Supabase
GPT-4/Ollama
TailwindCSS
WebSockets

HOVER TO PREVIEW

ContractGPT thumbnail
📑

ContractGPT

Live Demo
GitHub

Problem

Freelancers struggle with vague scopes and delayed payments — ContractGPT creates clear deliverables and contracts in seconds.

Impact

⚡60% faster generation: 20s → 8s with streaming mode
📊40% improvement in user satisfaction with 4-mode system
💬60% reduction in perceived wait time with real-time content overlay

My Role

•Conducted user research to identify pain points in contract creation workflow
•Made strategic decision to build 4-generation modes vs single approach based on user feedback
•Prioritized streaming mode development after analyzing user drop-off rates
•Integrated GPT-4 in production while maintaining cost efficiency with Ollama for dev
•Built Notion-style editor (TipTap) + professional PDF export system

Tech

Next.js
TypeScript
Supabase
GPT-4/Ollama
TipTap
shadcn/ui

Skills & Expertise

A mix of product intuition, technical chops, and rapid prototyping capabilities.

🎯

Product

Activation
Roadmaps
User Research
A/B Testing
Conversion Funnels
Mixpanel
⚡

Technical

Python
FastAPI
TypeScript/React
Next.js
Supabase
GPT-4 API
Figma
☕

Survival Skills

Rapid prototyping
Debug-driven development
Coffee-to-code

Get in Touch

Happy to talk ideas, opportunities, or just chat about product and engineering.